I use this product in the color Ginger and it's the only dye I use. It's so easy to use and manage. I really enjoy the way it works on my hair.

[This review was collected as part of a promotion.] Great Toner! love how it turns purple when it stays on. let's me know it is working!

I've been using this color for 8 years and love it!! I get compliments all the time in my highlights.

IF you have light enough hair this toner is awesome. if your hair is super light be sure not to leave it on long as it will leave a purple tint.

[This review was collected as part of a promotion.] Helped make my hair a beautiful ashy color! Very beautiful for summer! Very easy to use!

All out favorite toner to get that super white blonde or silver hair for when I love to use fashion colors.

Toner is an absolute must for anyone dying their hair on their own, and this is the one that's done the most for me as far as removing yellow tones

Pretty Ash. It didn't pull all of the brass like i hoped it would. Still a great product and would use it again.

Nice in between color last long with proper shampoo and hair care regimen ! Not pricey worth it for at home color!!

Did the job to cover my blonde for awhile. Wouldn't go back to it unless it was an emergency. Started seeing blonde streaks after four washes